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MyMuncie Fact Sheet

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Muncie Pride Campaign – Phase II

 

Overview

The Muncie-Delaware County Chamber of Commerce, in conjunction with the Muncie Action Plan Steering Committee, is continuing the Pride Campaign. It is designed to raise awareness of the extraordinary effort and commendable character of Muncie’s “unsung volunteers” – those who contribute often to improving the quality of life in the community.

Goal

The Chamber’s Pride Campaign seeks to engage citizens of all ages, genders, races, incomes and educational levels to serve as volunteers.

Structure

The campaign features Muncie volunteers through multimedia storytelling. Stories will be featured through print, outdoor, radio, television, online and social media. Campaign information and creative material may be found at www.mymuncie.org.

Launch

The campaign will be launched on Wednesday, Oct. 2, 2013 with four new stories featuring Brad King, Maude Jennings, Oskar Wagner and Jim and Sandy Tharp.

Our Supporters

Ball State University

Burkhart Advertising

Cardinal Communications

Ball State College of Communication, Information, and Media

City of Muncie

Converge

Farmhouse Creative

Indiana Public Radio

Muncie Action Plan

Muncie-Delaware County Chamber of Commerce

Muncie-Delaware County Economic Development Alliance

NASH FM 102.5

PEAK Outdoor Advertising

The Star Press

Unified Media

WCRD 91.3

WIPB

User-Generated Content

Visitors to mymuncie.org will be able to submit stories for consideration by the campaign to be featured.

Story Selection Guidelines

Features will be chosen based on the following:

  • Pride
  • Length
  • Diversity
  • Credibility
  • Celebration of life
  • Uniqueness
  • Unsung story
  • Inclusiveness
  • Character
  • Interesting

Image Committee

  • Erin Ailstock
  • Katie Anderson
  • Joel Cielinksi
  • Cheryl Crowder
  • Roni Johnson
  • Roger Lavery
  • Traci Lutton
  • Melissa McNulty Daniels
  • Al Rent
  • Ashley Surpas
  • Yvonne Thompson
  • Paige Walters

Campaign Creative Team

  • Kendra Caballero
  • Carolyn Case
  • Joel Cielinksi
  • Carl Pipkin
  • Jessica Thompson
  • Pagie Waters

Facebook

My Muncie.org

For More Information

Traci Lutton
info@mymuncie.org
765-751-9126

Our Teams

Creative Team

Image Committee

Video Production Team

Recent Posts

  • Campaign Launch Interview with WLBC
  • MyMuncie Star Press Ad
  • MyMuncie Fact Sheet


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